IBM 000-M248 Exam Overview:
| Certification Vendor: | IBM |
|---|---|
| Exam Name: | IBM Cognos Midmarket Foundational Sales Mastery Test v1 |
| Exam Number: | 000-M248 (also known as 00M-248) |
| Real Exam Qty: | 45 |
| Passing Score: | 75% |
| Available Languages: | English |
| Exam Format: | Multiple Choice |
| Certificate Validity Period: | 12 months |
| Related Certifications: | IBM Cognos Analytics Sales Mastery IBM Business Analytics Sales Mastery |
| Exam Price: | Free / No charge (IBM Sales Mastery exams) |
| Exam Duration: | 90 minutes |
| Recommended Training: | IBM Cognos Midmarket Sales Readiness |
| Exam Registration: | IBM PartnerWorld IBM Training & Skills |
| Sample Questions: | IBM 000-M248 Sample Questions |
| Exam Way: | Online, self-paced, non-proctored |
| Pre Condition: | No formal prerequisites; intended for IBM Business Partners and sales professionals |
| Official Syllabus URL: | https://www.ibm.com/training/certification |
IBM 000-M248 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Cognos Express Features & Capabilities | 30% | - Planning and budgeting features - Reporting and analytics functionality - User limits and technical specifications |
| Topic 2: IBM Cognos Midmarket Overview | 25% | - Midmarket business challenges and needs - Cognos Express positioning and target market |
| Topic 3: Sales & Value Proposition | 25% | - Translating features into business benefits - ROI and competitive differentiation - Identifying customer pain points |
| Topic 4: Solution Positioning & Deployment | 20% | - Basic support and service overview - Licensing and deployment models - Integration with existing systems |


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