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100% Google adwords-fundamentals Guaranteed Success With Testing Engine

Exam Code: adwords-fundamentals

Exam Name: Google Search Fundamentals Exam Practice Test

Updated: Sep 11, 2026

Number: 160 Q&As with Testing Engine

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Google adwords-fundamentals Exam Overview:

Certification Vendor:Google
Exam Name:Google Ads Search Certification (formerly AdWords Fundamentals)
Exam Number:Google Ads Fundamentals (AdWords Fundamentals - legacy)
Certificate Validity Period:1 year
Available Languages:Portuguese, German, French, Spanish, Japanese, English, Chinese
Real Exam Qty:Approximately 50-100
Related Certifications:Google Ads Measurement Certification
Google Ads Search Certification
Google Ads Display Certification
Exam Format:Multiple select, Multiple choice
Exam Duration:75 minutes
Exam Price:Free
Passing Score:Approximately 80%
Sample Questions:Google adwords-fundamentals Sample Questions
Exam Way:Online proctored exam via Google Skillshop platform
Pre Condition:No formal prerequisites required. Basic knowledge of digital marketing and online advertising recommended.
Official Syllabus URL:https://skillshop.withgoogle.com/

How to book AdWords Fundamentals Exams

In order to apply for the AdWords Fundamentals, You have to follow these steps

  • Go to the AdWords Fundamentals Official Site
  • Read the instruction Carefully
  • Follow the given steps
  • Apply for the AdWords Fundamentals

How to Prepare For AdWords Fundamentals Certification Exam

Preparation Guide for AdWords Fundamentals Certification Exam

AdWords Fundamentals: Tips to survive if you don't have time to read all the page

Google Adwords is a platform through which companies can advertise their products and services on their website on the Google search engine, their search engine partners and the websites of their display network.

To advertise on this platform, you must have practical knowledge of beginner or advanced level.

For example: how to create effective campaigns, ads and find suitable keywords.

The Google Adwords certification program refers to the same platform. Google provides free online teaching materials and the exam is also free. You can take the exam at your convenience in your home.

Google adwords-fundamentals Exam Syllabus Topics:

SectionObjectives
Keyword, Targeting, and Ad Creation- Ad creation and optimization
  • 1. Responsive search ads structure
    • 2. Ad relevance and quality score factors
      - Keyword research and match types
      • 1. Broad, phrase, exact match types
        • 2. Negative keywords and optimization
          Bidding, Budgeting, and Performance Measurement- Performance tracking and analytics
          • 1. Conversion tracking setup
            • 2. Key metrics: CTR, CPC, CPA, ROAS
              - Bidding strategies
              • 1. Manual CPC and automated bidding strategies
                • 2. Smart bidding fundamentals
                  Optimization and Campaign Improvement- Campaign optimization strategies
                  • 1. A/B testing ads and landing pages
                    • 2. Improving Quality Score and ad rank
                      Google Ads Fundamentals and Search Advertising Basics- Understanding Google Ads ecosystem
                      • 1. Account structure and campaign hierarchy
                        • 2. Search advertising principles and auction system

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